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Website accessibility has emerged as a crucial facet of the digital landscape, reflecting a shift towards more inclusive online experiences. As more businesses prioritize this aspect, the importance of web accessibility for agency partners has grown significantly. Agencies are now positioning themselves as pivotal to enabling and ensuring accessibility, aiming to create websites that are navigable and usable for individuals with disabilities. This commitment not only enhances user experience but also aligns with legal standards such as the Americans with Disabilities Act (ADA), thereby helping their clients to avoid potential lawsuits.

Agencies possess a unique opportunity to spearhead the adoption of web accessibility standards. By incorporating web accessibility into their service offerings, they can expand their market reach to include clients who are committed to inclusivity. Moreover, becoming experts in web accessibility services entails a deeper understanding of the diverse needs of web users. Agency partners that specialize in web accessibility can provide their clients with the assurance that their websites will adhere to current guidelines and best practices, ensuring access for all users, regardless of their abilities.

In this evolving field, agency partners are embracing web accessibility as a value-added service, acknowledging the significance of an accessible website not just from an ethical standpoint but as a competitive advantage. With web accessibility being one of the fastest-growing segments in agency services, adopting these web accessibility solutions is not simply about compliance—it’s about being part of a larger movement towards a more inclusive and accessible internet for everyone.

Elevating User Experience Through Making Websites Accessible

Accessibility is essential to learn via and enjoy the internet. Incorporating accessibility into web design is not just a legal mandate; it’s a strategic edge for digital agencies aiming to provide an inclusive user experience. By addressing web accessibility, agencies can expand their reach and demonstrate commitment to socially responsible practices.

Understanding Web Accessibility

Web accessibility refers to the inclusive practice of removing barriers that prevent interaction with, or access to, client websites by people with disabilities. When sites are correctly designed, developed, and edited, all users have equal access to information and functionality.

  • Impact on User Experience: Accessibility must consider a variety of disabilities, including visual, auditory, motor, and cognitive. Making a site accessible improves the user experience for these groups and benefits others, like older individuals and those in low-bandwidth areas.
  • Importance for Diverse Audiences with ADA and WCAG: Even though web accessibility laws in the United States are important, catering to users with disabilities is not just about adherence to standards like the Americans with Disabilities Act (ADA) and the Web Content Accessibility Guidelines (WCAG). It’s also about ensuring that the digital world is inclusive for everyone.

The Business Case for Accessible Design

Accessible design is a business imperative for agencies, as it directly impacts customer satisfaction and loyalty. Even search engines reward you for following ADA compliance!

Ethical Responsibility: Agencies hold an ethical responsibility to serve a diverse audience. By removing accessibility barriers and upholding this principle, they embody a commitment to inclusiveness and equality.

Agency Benefits: Accessibility widens a website’s audience, potentially improving traffic and SEO performance of your clients websites. Agencies can leverage an accessibility widget provider like Accessiblyto streamline this process. Here are specific advantages:

Improved User ExperienceAccessible websites are often more navigable and user-friendly.
Increased TrafficA broader audience means increased potential for traffic.
Customer SatisfactionInclusive design meets diverse needs, enhancing satisfaction.

When agencies prioritize web accessibility, they align with a forward-thinking approach that emphasizes user experience and broadens their market reach while observing legal compliance.

Implementing and Advocating Compliance

Agency partners are at the forefront of ensuring that web compliance and accessibility are not only met but championed. We encourage you to partner with Accessibly for a seamless experience, one that removes accessibility problems for your end users.

Navigating Web Accessibility Laws

In the United States, agencies must understand the legal requirements under the Americans with Disabilities Act (ADA), which includes web design and content to be accessible. The evolving landscape requires staying informed of the principles laid out in the Web Content Accessibility Guidelines (WCAG), which serve as the benchmark for accessibility standards. To stay ahead of the curve, agencies should:

  • Regularly audit websites against WCAG criteria.
  • Ensure that all digital content, including video and multimedia, is accessible.

Partnering with Accessibly

Accessibly offers tailored solutions for agencies aiming to enhance their web accessibility offerings. Their services allow for quick integration of compliance features, fostering a more inclusive web environment. Agencies can engage with Accessibly to:

  1. Automate accessibility adjustments with Accessibly’s solution.
  2. Offer clients a free trial to showcase the benefits of accessible design.
  3. Leverage Accessibly’s expertise for accessible development, form, and keyboard usage.

Embracing Accessibly’s tools not only aids in compliance but also positions agencies as leaders in inclusive web development. Please contact us to explore the full spectrum of partnership opportunities.

Get The #1 Accessibility Widget Now

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What our clients say

Great experience with this app. User-friendly UI for both mobile and desktop and helps our website achieve Accessibility requirements. The support team is amazing with their hands-on assistance for any issues that come up.


November 22, 2022

This app is worth every penny. Not only does it provide the functionality that every website needs, but their customer service is beyond amazing. I submitted a question regarding the app and received the most detailed responses explaining to me what the app does, what it doesn't, and ways to maximize it. Sharing what I learned: Based on the published Web Content Accessibility Guidelines (WCAG), this Accessibly app can help your website achieve compatibility. Also learned that you should scan your website using this ADA compliance tool— and fix the errors. Such a great app and the most helpful customer service. Highly recommend!


September 1, 2022

Für Ethical Made war es wichtig, dass alle Menschen unsere digitalen Angebote nutzen können, unabhängig von ihren körperlichen und geistigen Fähigkeiten. Das ADA Compliance Plugin von On the Map erfüllt alle unsere Anforderungen an die Barrierefreiheit im E-Commerce, so das auch Menschen mit Behinderung unsere Website uneingeschränkt nutzen können.

Ethical Made

April 23, 2022

It's a great APP that works perfectly and customer service team is exceptional. Also installing the APP with very easy. Thanks!


January 25, 2022

We do not normally leave reviews for apps unless something exceptional has stood out to us. The level of customer support for this app was above and beyond when it came to helping us implement the app. Highly recommend!

Pristine Sprays

November 17, 2021

Does exactly what I need for a fair price! Straight forward and I didn't feel ripped off like some of the other apps. This offers great accessibility with customizable colors and positions. The installation was easy and walked me through setting up my own accessibility statement page. Thanks for making this a no-brainer for us! You earned the 5-stars!

Kiln Frog

November 3, 2021

We know of another small company that just got sued for something like $30K for not having their website be ADA compliant, so we are glad this exists! The $5 version works great for us - had a small hiccup with the display/our search bar when first installed but Kaspars from their support team resolved it within a couple of days and was super communicative and helpful. Thanks for a great easy to use product.

Stonehouse Olive Oil

September 7, 2021

Developer is quick to respond with changes/upgrades (about 2 days). I requested some changes with ARIA based on issues with accessibility checkers (e.g. Lighthouse on Chrome Developer Tools). Changes made, badda boom. Two thumbs up.

Yolk | free range design

August 27, 2021

This app has helped me make my site more accessible to customers with disabilities. It was super easy to use and customize, definitely worth the premium subscription.


March 29, 2021

As a visually impaired creator, I wanted to accommodate all my customers/visitors when accessing my shop. This app works perfectly for that, gives the visitor control of what they experience, and adds even more accessibility than most other similar apps. I highly recommend it!

Deven Rue

October 24, 2020

Great support and app functionality for stores that need a non-intrusive solution to disability accessibility.

Detail Planet

March 27, 2020

Exactly what I was looking for to assist in ensuring accessibility compliance. They've also been very helpful in assisting me customize things so it meets our site needs. Highly recommended.


February 21, 2020

Super helpful team! Very responsive and can implement quickly and as needed. Thank you, Kaspars, for all of your help!


February 20, 2020

Nice app that provides easy panel access for impaired users. Support was extremely responsive to a request for minor customization - We are excited to have this in place!

Brush Hero

February 10, 2020

The tool was simple to install and immediately provided a remedy to some of our accessibility issues as we worked to update our site. Kaspars was responsive and very helpful assisting with applying some custom display requests. Overall a wonderful app!

Snow Peak

January 15, 2020

Perfect app! We love what it does to help people with disabilities and works perfectly. Thank you to the developers!

Garçon Apparel

November 5, 2019

Everyone should use this app - it’s super simple, easiest way to help your store with WCAG 2.1, ADA, Section 508 and EN 301549 compliance

The Bang Shack

September 13, 2019